How 24/7 Website Monitoring Can Help Your Business Grow
Today’s business market is highly competitive and with so many companies fighting for top position, even a small mistake can result in lost business opportunities for the competition. If users have to wait patiently for site content to load, it can be annoying for them, but for business owners this can be disastrous. It is crucial to keep the site performance stable and continuous site performance monitoring has become the main need today.
There are times when even a barely noticeable slow lag that lasts just a few fractions of a second can increase bounce rates and reduce sales from major ecommerce sites. And with the rise of mobile-optimized sites that allow people to communicate, watch, read, and shop online, maintaining your website speed has become even more important. However, even the most vigilant webmasters cannot keep an eye on their website 24/7. So it becomes difficult to keep track of the site and when it is down it is bad for business and online reputation. In order to reach a broader audience base, businesses are using the 24/7 website monitoring service so that any website related issues can be quickly addressed and resolved. .
Here are some of the reasons why 24/7 website monitoring can improve your business:
Customize system alerts: Companies today place great emphasis on real-time risk management and continuous information systems through their effective and robust monitoring processes. This often encourages automation so that critical information needed to make cost-effective, risk-based decisions that support core missions and also your business processes can be provided to higher management.
Communicate proactively with customers: Identifying any potential issues before they affect customers will help you stay ahead of customer complaints and also actively communicate with customers and provide real-time updates. Proper communication helps protect the integrity of the business and also helps reduce employee or customer frustration.
Save resources and money: 24/7 website monitoring helps you save resources and money as the monitoring software does all the work for you. Since you are immediately alerted to any issues that occur, you can instantly address them without wasting time. Monitoring tools start the process with initial discovery and determine the type of traffic, data, and users associated with the site. This information also helps organizations easily provide a baseline assessment.
Identify security risks: Continuous website monitoring service providers allow security professionals to see a continuous stream of real-time snapshots of the current state of the site and also check networks, endpoints, cloud applications, devices and the data. Since the network is constantly evaluated, the security level of the website improves. The primary function of continuous monitors is to keep the security team aware of newly discovered weaknesses, vulnerabilities, misconfigurations, and missing patches that are exploitable.
Search engines: In order to provide the best services to users looking for your products or services, it is important to gain visibility on search engines. But if your website doesn’t work when search engine crawlers look for it, then the message is clear that the site is slow and down, so it won’t promote as much as other sites offering similar products or services. If search engine crawlers can’t access your site, you’re simply missing out on great business opportunities.